Printing is very difficult to master, especially if you are trying to do it on your own. It requires a lot of knowledge and skills to ensure that the printing job comes out perfectly. Printing is not only about buying a printer and setting it up. It requires careful planning, right materials and right approach to get the best results. If you plan on doing printing jobs on your own, here are some tips that can help you in ensuring the perfect job:
Make sure you have high-quality artwork and images. If your material contains photos or images, use high-resolution versions when possible. Images that are smaller or lower-resolution will look pixelated and blurry when printed. If you’re not sure how large an image is, check the file size — larger is better! For more information on preparing images, see our article on Getting Images Ready for Print.
Don’t forget to proofread! No matter how good your graphics design skills are, there’s always a chance that a typo or spelling error might slip through the cracks. You should have someone who was uninvolved in the project double-check all of your work for accuracy before it goes to print.
You cannot expect to print on any material in order to get the perfect result. Depending on the type of print job, you will require different materials. Some materials can absorb ink more than others while some can lead to smearing or bleeding of ink. You should only use those materials that are meant for the type of print job you have at hand.
The weight and size of paper determines how well your project will come out. Thicker papers are durable and add value to your projects but may not be suitable for all types of print jobs. Thinner papers also have their own advantages such as lower cost and ability to fold easily but may not be ideal for projects where durability is required.
Convert RGB images to CMYK before printing. Images saved in RGB format won’t look right when printed because their colors don’t match up with the inks used on presses and copiers (which use CMYK: cyan, magenta, yellow and black).
If your file has multiple pages, make sure that they are set up as spreads and not singles so that when they are bound together, the pages will be displayed correctly. You can see how your document will look like once bound by using Acrobat Reader or any other PDF viewer.